Running a business as a solopreneur can be challenging. Without a team to rely on, it’s easy to get overwhelmed with all the tasks that need to be done. That’s where a CRM (Customer Relationship Management) system can make all the difference. In this article, we will explore how mastering solopreneur success is possible with the help of a solopreneur CRM.

With a CRM, solopreneurs can streamline their business operations, manage customer relationships more effectively, and ultimately increase their chances of success. By centralizing customer information and automating key processes, a CRM frees up valuable time and allows solopreneurs to focus on what they do best – running their business.

But not all CRMs are created equal. It’s important to choose a CRM that is tailored specifically to the needs of solopreneurs. Whether you’re a freelancer, consultant, or small business owner, finding a CRM that fits your unique requirements is crucial.

In this article, we will delve into the key features to look for in a solopreneur-friendly CRM and how it can empower you to take your business to new heights. So let’s dive in and discover how a CRM can be your secret weapon for solopreneur success.

Challenges faced by solopreneurs

Running a business as a solopreneur can be challenging. Without a team to rely on, it’s easy to get overwhelmed with all the tasks that need to be done. That’s where a CRM (Customer Relationship Management) system can make all the difference. In this article, we will explore how mastering solopreneur success is possible with the help of a CRM.

With a CRM, solopreneurs can streamline their business operations, manage customer relationships more effectively, and ultimately increase their chances of success. By centralizing customer information and automating key processes, a CRM frees up valuable time and allows solopreneurs to focus on what they do best – running their business.

But not all CRMs are created equal. It’s important to choose a CRM that is tailored specifically to the needs of solopreneurs. Whether you’re a freelancer, consultant, or small business owner, finding a CRM that fits your unique requirements is crucial.

In this article, we will delve into the key features to look for in a solopreneur-friendly CRM and how it can empower you to take your business to new heights. So let’s dive in and discover how a CRM can be your secret weapon for solopreneur success.

What is a CRM and why is it important for solopreneurs?

Being a solopreneur comes with its own set of challenges. Unlike larger businesses with dedicated teams, solopreneurs have to wear multiple hats and handle all aspects of their business themselves. This can quickly become overwhelming and lead to burnout. Solopreneurs often struggle with time management, customer relationship management, and maintaining a work-life balance.

Without a proper system in place, it’s easy to lose track of important tasks, forget to follow up with leads, and miss out on potential sales opportunities. This is where a CRM can be a game-changer for solopreneurs. By automating repetitive tasks, organizing customer data, and providing valuable insights, a CRM can help solopreneurs overcome these challenges and achieve success.

Benefits of using a solopreneur CRM

A CRM, or Customer Relationship Management system, is a software tool that helps businesses manage their interactions and relationships with customers. It allows businesses to store customer data, track communication history, and automate various sales and marketing processes. While CRMs are commonly used by larger companies, they are equally beneficial for solopreneurs.

A CRM is important for solopreneurs because it provides a centralized platform to manage all customer-related activities. It eliminates the need for manual data entry and allows solopreneurs to access customer information quickly and easily. With a solopreneur CRM, solopreneurs can track leads, manage sales pipelines, and nurture customer relationships more effectively.

In addition, a CRM provides valuable insights into customer behavior and preferences, enabling solopreneurs to tailor their products and services accordingly. By understanding customer needs and delivering personalized experiences, solopreneurs can build long-term relationships and increase customer loyalty.

Choosing the right CRM for your solopreneur business

Using a CRM offers numerous benefits for solopreneurs. Here are some of the key advantages:

1. Time-saving automation: One of the biggest advantages of using a CRM as a solopreneur is the ability to automate repetitive tasks. By automating processes such as lead capture, follow-ups, and email marketing, solopreneurs can save time and focus on more important aspects of their business.

2. Improved organization: With a CRM, solopreneurs can keep all customer data in one place. This makes it easy to access information, track interactions, and stay organized. No more searching through spreadsheets or email threads to find important details.

3. Enhanced customer relationships: A CRM allows solopreneurs to provide better customer service by keeping track of customer interactions and preferences. Solopreneurs can use this valuable information to personalize their communication, offer relevant products or services, and build stronger relationships with their customers.

4. Streamlined sales process: A CRM helps solopreneurs manage their sales pipeline more efficiently. They can track leads, schedule follow-ups, and monitor the progress of each deal. This ensures that no potential sale slips through the cracks and helps solopreneurs close deals faster.

5. Data-driven decision making: A CRM provides valuable insights into customer behavior, sales performance, and marketing campaigns. Solopreneurs can use this data to make informed decisions, identify trends, and optimize their business strategies.

Setting up and customizing your CRM for optimal use

When it comes to choosing a CRM for your solopreneur business, it’s important to consider your specific needs and requirements. Here are some factors to consider:

1. Ease of use: As a solopreneur, you need a CRM that is intuitive and easy to use. Look for a CRM with a user-friendly interface and simple navigation. Avoid complex systems that require extensive training or technical knowledge.

2. Scalability: While you may be a solopreneur now, your business may grow in the future. Choose a CRM that can accommodate your future needs and allows for scalability. Make sure it can handle increased data volume and user accounts without compromising performance.

3. Customization options: Every solopreneur has unique requirements. Look for a CRM that offers customization options, allowing you to tailor the system to your specific needs. This includes customizable fields, workflows, and reporting capabilities.

4. Integration capabilities: Consider the other tools and platforms you use in your business. Choose a CRM that integrates seamlessly with these tools, such as email marketing software, project management systems, and accounting software. This will ensure smooth data flow and eliminate the need for manual data entry.

5. Cost: As a solopreneur, budget is always a consideration. Look for a CRM that offers flexible pricing options, such as monthly subscriptions or pay-as-you-go plans. Avoid long-term contracts or hidden fees that can put a strain on your finances.

CRM features and functionalities for solopreneurs

Once you have chosen the right solopreneur CRM for your solopreneur business, it’s time to set it up and customize it for optimal use. Here are some steps to follow:

1. Define your goals: Start by identifying your business goals and objectives. What do you want to achieve with your CRM? This will help you determine which features and functionalities are most important to your business.

2. Clean up your data: Before importing your data into the CRM, take the time to clean it up. Remove duplicate entries, standardize formats, and ensure data accuracy. This will prevent any issues with data integrity and make it easier to work with your solopreneur CRM.

3. Customize fields and workflows: Tailor your solopreneur CRM to your specific needs by customizing fields and workflows. This includes adding custom fields to capture relevant information, creating automated workflows for lead nurturing or sales processes, and setting up reminders for important tasks.

4. Train yourself: Familiarize yourself with the CRM’s features and functionalities. Take advantage of training resources, tutorials, and support documentation provided by the CRM provider. The more you know about your CRM, the more effectively you can leverage its capabilities.

5. Import your data: Once you are ready, import your existing data into the CRM. This can include customer contacts, sales opportunities, and any other relevant information. Ensure that the data is mapped correctly and verify its accuracy after the import.

Integrating your solopreneur CRM with other tools and platforms

A solopreneur-friendly CRM should have specific features and functionalities that cater to the unique needs of solopreneurs. Here are some key features to look for:

1. Contact management: A solopreneur CRM should provide a centralized database for storing and managing customer contacts. Look for features such as contact segmentation, tagging, and notes to keep track of important details.

2. Task and calendar management: Solopreneurs need a CRM that helps them stay organized and manage their tasks effectively. Look for features such as task lists, reminders, and calendar integration to ensure you never miss an important deadline.

3. Sales pipeline management: A solopreneur CRM should provide a visual representation of your sales pipeline, allowing you to track leads, deals, and sales revenue. Look for features such as deal stages, sales forecasting, and pipeline reporting.

4. Email marketing integration: Email marketing is a powerful tool for solopreneurs. Look for a CRM that integrates with popular email marketing platforms, allowing you to send targeted campaigns, track email opens, and automate follow-ups.

5. Reporting and analytics: A solopreneur CRM should provide robust reporting and analytics capabilities. Look for features that allow you to track key performance metrics, generate reports, and gain valuable insights into your business.

Best practices for using a CRM as a solopreneur

To get the most out of your CRM, it’s important to integrate it with other tools and platforms you use in your business. Here are some common integrations that can enhance your CRM’s functionality:

1. Email marketing software: Integrating your CRM with email marketing software allows you to automate email campaigns, track email opens and clicks, and synchronize contact data between the two systems.

2. Project management systems: If you use a project management system to keep track of your tasks and projects, integrating it with your CRM can provide a holistic view of your business. This allows you to manage customer relationships and projects in one place.

3. Accounting software: Integrating your CRM with accounting software streamlines your financial processes. You can automatically sync customer data, track invoices, and generate financial reports without manual data entry.

4. Social media platforms: Integrating your CRM with social media platforms allows you to track customer interactions on social media, engage with your audience, and gather valuable insights for your marketing campaigns.

5. Customer support software: If you offer customer support, integrating your CRM with a customer support software allows you to provide personalized support based on customer history and preferences.

Conclusion: The impact of a CRM on solopreneur success

To make the most of your CRM as a solopreneur, here are some best practices to keep in mind:

1. Regularly update and maintain your CRM: Keep your CRM up to date by regularly updating customer information, tracking interactions, and maintaining data accuracy. This ensures that you have access to the most current and relevant information.

2. Leverage automation: Take advantage of automation features in your solopreneur CRM to save time and increase efficiency. Automate repetitive tasks, such as lead nurturing, email follow-ups, and task reminders.

3. Continuously track and analyze data: Regularly review your CRM data to identify trends, track performance, and make data-driven decisions. Use the reporting and analytics features of your CRM to gain insights into your business.

4. Nurture customer relationships: Use your CRM to nurture customer relationships and provide personalized experiences. Keep track of customer preferences, purchase history, and communication history to deliver tailored interactions.

5. Stay organized: Use the organizational features of your solopreneur CRM to stay on top of tasks, appointments, and deadlines. Create task lists, set reminders, and integrate your CRM with your calendar to ensure nothing falls through the cracks.

As one of the hottest social media platforms, TikTok has taken the advertising world by storm. And with its unique features and vast pool of users, it’s no wonder why brands are flocking to the app.

But before you can start reaping the benefits of TikTok ads, you need to know how to track them and track the visitors who visit your website or links. That’s where TikTok Ads Tracking Pixel comes in.

TikTok Ads Tracking Pixel is a feature that allows you to easily put your ads in front of visitors to your website or URLs. This is important because it helps you engage with people who have shown an interest in your products or services. It also helps because you will be spending more ad dollars toward a warmer audience vs a cold audience.

Fortunately, setting up your TikTok Ads Tracking pixel is a breeze. In just a few simple steps, you’ll be able to track your ads and make sure they’re reaching your target audience.

How to create a TikTok Ads Tracking pixel

I created a video that walks you through the process of finding your TikTok Ad Tracking Pixel. The first thing you will need is a TikTok account of course, but you will also need to sign up for their business ads platform separately. Visit here to get started https://ads.tiktok.com/

You can signup using your email or you can use your TikTok login to create that account, which is what I did and it was super simple.

Finding Your TikTok Ad Tracking Pixel

Once you have logged on, you will need to check the header menu for ‘Assets’ and under Assets click ‘Events’.

Under the Events section, click ‘Manage’ under Web Events.

And on the next page, you should see a button that says ‘Create Pixel’. Click that button.

Under Setup Web Events, click ‘TikTok Pixel’ and click next.

Select ‘Custom Code’ and click next.

Now you want to select ‘Manually Install Pixel Code’ and click next.

Now you should see a text box with your pixel code for you to paste on your website. You can easily click ‘Copy Pixel Code’ and paste it in the header of your website, via a WordPress plugin or theme, or Google Tag Manager (this is what I use and prefer). And if you don’t know how to do this yourself, don’t hesitate to reach out to me as my agency handles these type of requests for busy entrepreneurs like yourself.

Why should you start using TikTok Ads Tracking Pixel?

It is a great way to not only track your visitors to your site or track who has clicked on links, but this gives you a way to directly promote your ads to those people who have shown interest in your products or services. So instead of advertising and wasting more money putting ads in front of a cold audience, you can put your ads in front of a warmer audience.

Step-By-Step Video Walkthrough On How To Copy Your TikTok Ads Pixel

Not Sure How To Do This For Your Site, Allow Me To Help

If you have any questions about how to do this or you need someone to do this for you, don’t hesitate to contact me info@christopherwalker.io

Plus, quizzes are fun! They’re interactive and engaging, which makes them more likely to be shared. And the more people who take your quiz, the more leads you’ll generate. 

If you are looking to generate more leads without doing too much of work, quizzes are the way to go. They are easy to create and a much more fun way to generate leads. A quiz can be a really efficient way to generate leads, but you have to make sure that the quiz is well done. People need to have fun while taking it, but also be engaged enough to answer it. 

A quiz is a great way to generate more qualified leads. Using a quiz demonstrates your knowledge of the industry and how in-depth your research is. It also encourages the consumer to take an active part in their own research, rather than just passively receiving information. This blog talks about why quizzes are a great way to generate more qualified leads and how to create a Buzzfeed-style quiz with Marquiz.

A quiz is an interactive feature on a website that allows its users to answer a set of questions. This feature is usually included on the landing page of a website to gather information about the target audience. It is a great way to better understand the needs of your customers and target them with personalized messages that can be used for marketing campaigns. In addition, quizzes can also be used to see which category a user should be placed in. This helps with lead segmentation and having a better understanding of their needs.

Quizzes, polls and surveys are a great way of gathering more information from your visitors and your leads – giving you insight into what they want, what they need and what their feedback is. The more information you can gather about your leads, the better you will be at serving them and the more likely they will be to buy from you. Think about it, if you are able to give your leads ‘on demand’ what they want (content, information, etc.) then they will be more likely to become a customer. Think about it from the perspective of a customer – what would you prefer: a) a business that caters to your needs and b) a business that asks you what you would like, or c) a business that gives you what you want, when you want it, automatically. Marquiz is a quizzes app that allows you to build and publish quizzes instantly. No development required.

Quizzes are a fun way to engage with potential leads

Lead generation can be a difficult and time-consuming process, but it doesn’t have to be! Quizzes are a great way to generate leads and get to know your potential customers. By asking questions about their needs and interests, you can quickly identify qualified leads that are more likely to convert into customers. Plus, quizzes are fun and engaging, so your leads will appreciate the personal touch.

If you’re not sure where to start, consider using Marquiz, a quiz tool that makes it easy to create beautiful quizzes that capture leads’ information. With Marquiz, you can segment your quiz results so you can follow up with leads accordingly. For example, if someone scores high on a quiz about home improvement, you know they’re interested in that topic and would be more likely to convert into a customer.

So why wait?

Quizzes help with more qualified leads and lead segmentation

Quizzes are an excellent way to generate more qualified leads and segment your leads. By asking questions, you can quickly identify which leads are more interested in your product or service and segment them accordingly. This allows you to focus your marketing efforts on the most promising leads, saving time and money.

Quizzes are also a great way to gather valuable data about your leads. By understanding their needs and interests, you can tailor your marketing messages to better meet their needs. This results in more effective marketing and higher conversion rates.

So if you’re looking for a more effective way to generate leads and segment them for higher conversion rates, consider using quizzes in your marketing strategy.

What are other benefits of quizzes for lead generation using Marquiz?

Quizzes are a great way to generate more qualified leads using Marquiz. Wondering what are the advantages of quizzes to your business? Here’s the list of 5 other benefits:

1. Builds trust – when you take a quiz, you expect a lot! You expect a curated result, a personalized recommendation, and a personalized experience. Quizzes deliver on this expectation.

2. Generates qualified leads – quizzes convert better than any other marketing activity.

3. Engages visitors – visitors who take a quiz are twice more likely to return to the website later.

4. Delights visitors – quizzes are a great way to reward your customers, build customer loyalty and delight them.

5. Helps to understand your customers – quizzes give you a way to understand your market and customers better.

tter.

How to make an effective and frictionless Quiz using Marquiz?

Check out this video that shows you how easy it is to create a new quiz using Marquiz

Collect emails and connect with your audience

The internet is full of quizzes. Some of these quizzes are used to just add some fun to a website, while others are used to collect lead information. Quizzes are a great way to get your visitors involved and engaged with your content. This can be as simple as a personality quiz, a sports quiz, or even a music quiz. The best part about quizzes is that they can collect valuable lead information to be sent to you. Just make sure that you have your quiz set up in a way that has a call to action at the end and provides you with the information you need to follow up with the leads collected.

In the digital marketing world, there are two main ways to monetize your site: advertising and lead generation. Unlike advertising, lead generation involves getting your site visitors to willingly give you their information in return for some minor incentive. Lead generation is a great way to get people who are interested in your business/products/services to sign up for your email list, which is a crucial step to getting people to buy whatever it is you want to sell. The best way to do this is through lead generation quizzes, which are a great way to lead your visitors to a conversion. Let’s take a look at how quizzes work and why they are such a great way to generate more qualified leads using Marquiz.

What Next?

We know that you’re an expert in your field and you’re already trying to generate qualified leads for your business. But, did you know that you’re likely missing out on a lot of your potential leads? We know that you spend a lot of time (and money) on marketing and advertising to generate leads. But, how much of that time and money are actually working to get you more leads? It’s important to realize that not all leads are equal, and that not all leads will become a customer. The more leads you can generate that are the most interested in your product or service, the better you can make your marketing and advertising efforts. We know that quizzes are a great way to generate more qualified leads. We hope that you enjoy our article about quizzes and we’re excited for you to try out our quiz tool, Marquiz, and see how you can use quizzes to generate more qualified leads for your business.

We said at the beginning of this blog post that quizzes are a great way to generate more qualified leads using Marquiz. And we stand by our statement. In fact, we know that there are many reasons why quizzes are a great way to generate more qualified leads in your business. The key is to use quizzes in the right way. And today, we’ve shown you how. So what are you waiting for? Download Marquiz today by visiting their site for a FREE 14 day trial.

Check Out Maquiz Today – https://hi.christopherwalker.io/marquiz

The problem with cold email outreach is that it takes time and resources. You have to spend time tracking down the right contact information, then you have to write emails that get opened and finally you need to stay on top of your outreach. How do you scale this process?

Even the best sales reps struggle to stay on top of their cold email outreach. This is why sales leaders are looking for ways to make their cold email campaigns more consistent, more targeted and more productive. When it comes to sales, time is money. That’s why automating your cold email outreach can save you both time and money.

Automated cold email outreach can help you reach more warm leads in a fraction of the time it would take you to do it manually. Automating your cold email outreach can help you close more sales deals. This blog talks about how you can use automation to streamlining your outreach efforts using a new product I found Instantly.ai, it’s a lifesaver and a deal winner.

How does Instantly.ai work for cold email outreach for warm leads? 

In today’s business world, it’s essential to be able to connect with potential customers as efficiently as possible. That’s where Instantly.ai comes in – a tool that automates your cold email outreach for warm leads.

With Instantly.ai, you can create a list of warm leads, and the tool will automatically send out personalized cold email messages on your behalf. You can choose to have the messages sent out to a group of people, or you can send it to one person at a time.

We all know that cold emails have a very low response rate and according to Hubspot , the average email response rate is 4.28%. So why send out cold emails at all? Well, the answer lies in your target market. According to a survey by Marketing Sherpa , the average order value from a lead coming from cold emails is $24,780. So it’s worth it, but how do you get the leads you need?  Look at how Instantly.ai uses machine learning to make high-quality, personalized emails that can get you warm leads and customers.

The benefits of using Instantly.ai for cold email outreach

With Instantly.ai, you can automate your cold email outreach and get warm leads quickly and easily. Instantly.ai is the perfect tool for automating your cold email outreach, because it is easy to use and it is very effective. With Instantly.ai, you can easily automate your cold email outreach and get started in minutes. Instantly.ai‘s automation platform allows you to automate your cold email outreach in just a few mouse clicks. And if you ever need anything, our support team is always standing by to help.

Automate the process of finding new customers and generating new leads—all with one tool. You can create your own email automation templates, or use our pre-made templates that we have collected from other service providers. With Instantly.ai, you’ll get a steady stream of new leads from people who are searching for the products and services you offer. Automate your email outreach, and get started right away. All you need is an email address to send from to get started.

Instantly.ai is the simplest way to get results from your outreach efforts by automating your outreach email campaigns with our platform and a few clicks of the mouse! With Instantly.ai, you can easily automate your cold email outreach process. You can personalize your cold emails and increase your response rate. Instantly.ai makes it easy to automate your cold email outreach process. If you have ever used any of Instantly.ai‘s competitors like Lemlist and Mailshake, you will know that Instantly provides a robust platform but simple enough to get your started.

How to set up Instantly.ai for your cold email outreach

1. In order to set up Instantly.ai for your cold email outreach, you will first need to create an account.

2. Once you have created an account, you will be prompted to input your name, company name, and website.

3. After you have input your information, you will be asked to input your email addresses to send from.

4. Once you have input your email addresses, your account will be live and ready to use All that’s needed now is for you to create your campaigns and upload you list of leads by CSV, Manual, or Google Sheet.

5. In addition to the basic platform, Instantly.ai also offers many other features that you can use to help improve your cold email outreach.

6. One of the most popular features offered by Instantly.ai is the ability to use templates that are pre-made for you to save time when writing your cold email outreach messages.

7. In addition, Instantly.ai offers numerous other features to help improve your cold email outreach, including the ability to export all of your data so that you can easily use it again if needed.

8. The Instantly.ai application includes multiple tools for helping you improve your cold email outreach and boost your response rate.

9. In addition to the basic platform, Instantly.ai offers a number of additional tools for improving your cold email outreach, such as the ability to integrate with popular CRMs to help you track responses and gather data on your cold email outreach campaigns.

10. Instantly.ai also offers a variety of thousands of templates that you can use to craft your own cold email outreach messages.

11. Instantly.ai also offers a number of tools for identifying cold email senders and sending them more relevant messages.

Take a look at the video below what I walk you through the application to see just how simple email outreach can be with Instantly.ai

In conclusion, automated cold emailing is an efficient and effective way to reach out to potential warm leads. With Instantly.ai, you can easily create and send personalized cold emails with just a few clicks. If you need help with building an email list, check out an article I wrote. This can help you connect with more warm leads, and ultimately increase your business’s bottom line. So if you’re looking to grow your business and take your cold emailing game up a notch, don’t miss out on this powerful tool!

As always, if you need help setting this up or anything else to start getting more traffic, be sure to reach out to me so that me and my agency can help. info@christopherwalker.io

I was looking for something simple and basic to get email signups and Optinly is that. Optinly is a simple popup that allows you to get email signups on your website. It is simple, easy to use and has a lot of customization options.

I was getting traffic but not getting enough conversions, so i installed Optinly and now i’m getting more conversions from my website.

I used to think that popups were intrusive and would annoy visitors to my site. I was wrong. Optinly is a super-easy way to ask for an email address without it feeling like you’re asking for it. The design is beautiful, the copy works well to keep visitors engaged and the best part of it all? It’s low-cost!

I have been struggling with conversions for a while now, and I was ready to give up. Then I found Optinly, and they just seemed like the answer to my problems. It’s so easy to use and set up! I’ve been using it for a while now and my conversion rates are way higher than before! The service has been a great way to increase conversions and reduce cart abandonment.

It is a popup for eCommerce that drives conversions. It is easy to configure and super easy to use. The team is always responsive and helpful. I have tried many other popups with no success. This one converts! It is super easy to use and it is customizable. You will not regret your purchase.

Check out some of the features:

* Growth-Based Goals & Popup Templates
* Mobile responsive popups
* Optinly – Goal-Based WordPress Popup Plugin to Increase Website Conversions 10x Times
* 30+ ready to use popup templates
* Personalized onsite popups
* Start Creating Popups and Drive Conversions 10x Times
* Different types of popups
* Optinly Review- Build Goal-Based Website Popups
* Other Useful Business Software
* Quickly make attractive ads with templates based on your marketing goals!

Optinly is the best way to create an effective A/B test for your email opt-in popups. It’s made conversion optimization so much easier and it’s helped me get more subscribers! The interface is so simple and intuitive, it honestly doesn’t take long to set up. Definitely recommend this for anyone looking to optimize their conversions and monetize their website traffic

If you need the a good website popup platform, check out Optinly.

If you have been looking for how to split a name into first and last name using Integromat, here is a quick video showing you how to use a function to provide these values. I was trying to connect to my optin saas application Optinly and they have an intergration with Integromat, and within Optinly, your popups can get someone’s name. But because people may put in their first name only, but sometimes they will put in first and last name. And because of that, we want to be able to properly parse this information and put the values in the proper place for my automation CRM software.

So I went to view the documentation for Integromat to find out how to seperate the names, but as robust as the platform is, the answer was not as straight forward for me. So I finally was able to come up with the solution for splitting the name into first name and last name using Integromat.

Here are example for what you would need to do this using the split() function:

Example:

This will get the First Name
{{get(split(myparametername; space); 1)}}

Can I Split A String Using Integromat?

You can also use the same function to split other text and also split by space, comma, or whatever your text strings are split by. I am passing data from one API to another for my email optin pages.

Remember, this can be used for other parameters you want to split that is seperated by space. If you need to split the data from a string that is separated by commas, you would just replace ‘space’ with a ‘,’ or whatever is being used as the seperater. I like using double pipe (||), but hey, that’s me.

If you would like to see the video I recorded demonstrating how this works, I have post the video below for you. If you have a chance, I would love for you to subscribe to my YouTUBE channel and also share this with your friends so that that they don’t have to waste hours like I did to find a solution for this issue.

Also, if you are looking for an Optin solution for building your email list, you should check out Optinly. I am a user and they are developing a very good application to build your email list. I have a very big advocate of building your email list, especially in these times where platforms can make changes that can negatively impact your reach to customers. You email list is yours and you own that information.

You will be able to stay in contact with your customers, send them offers of your products and services, and make sure that you can stay in front of them. If you are running Facebook Ads, (and you really should be if you are in business) you can use this targeted list to retarget them on Facebook and Instagram. This type of retargeting is like turning on the faucet for new sales as you aren’t wasting money on people who are not interested in your product.

If you have questions about building your email list, don’t hesitate to reach out to me.

Video of Using Integromat to split a name into First Name and Last Name:

Update, here is a video showing you how to use and ifempty() function in Integromat to split out the middle name as well:

p.s. If you are looking for a good alternative to Zapier for your data integrations or just a very flexible platform to connect with many systems and API’s, look no further than Integromat. I have been a user for years, and they don’t disappoint.

Also, if you are in the market for Optin software, check out Optinly

It’s also good to be able to continue to brand your business and having a Facebook presence, even though it’s not as organic as it used to be, but it’s still a good way to be able to still connect with people that may be interested in your products and service.

And also if you want to be able to go live with your business page, you will need a Facebook business page. You many want it connected to a Facebook group that you may have, so it’s still actually very useful for your business.

So, we’re going to go to the homepage and on the left panel, yours may look a little bit different depending on how you have your Facebook organized, you can actually go over to pages using this link https://www.facebook.com/pages/.

So I’m going to click here and go to pages. And right here, you will see any pages that you’re actually managing, any pages that you’re an admin for a page, any of your pages, or you may be an admin for another page for whatever reason, but let’s go ahead and go over to the left panel where it says, create new page.

Depending on how Facebook updates their website, it may go to the corner over here and may go to another place. But it’s probably going to have something that says, Create New Page. So we’re going to go over here to the left side of the page, and we’re going to, Name The Page.

You want to name your page, your business name. So if you have, let’s say a real estate agency and it’s called XYZ agency or XYZ Realty or, if you’re a REALTOR you want to, probably use your name and probably append your name with ‘- real estate agent’ or something to that effect to continue to brand yourself.

The reason why I say this is when you create your name, you don’t want to go and try to change it to something totally different from what you’re actually working on, or what’s your product and services. Because when you try to change your name later, Facebook has to go through and look at your page, see if it’s relevant to what the page was to what you’re trying to actually do. If it’s not relevant, they may not change that page name. So make sure that you actually make the page a name that is related to what you’re actually doing.
Use your business name or if you are an individual or a solo-preneur, you want to just use your name.

Right here is category, which is required below Page Name. If you are a marketing agency, you want to click and search for the category in your industry.

Right here is a description. And you want to tell about what your business is, your products and services, so that you can, best describe what your business is.

Then the last step is click ‘Create Page’ and that’s it. If you have questions, please let me know.

You can check out the step-by-step video I made to give you a visual below:

How To Create A Facebook Page For Business To Run Facebook Ads

Video Description:
Been thinking about running Facebook Ads? Well you need a Facebook Business Page first to do so. I will step you through the easy steps to create your first of many Facebook Business Pages to run your Facebook Ads.

Although Facebook changed how business pages work by making them less likley to receive organic traffic, but if you want to run Facebook Ads, you need a Facebook Page to connect it to. The Facebook Page For Business will help you to continue to brand your business as it give you real estate on the platform for running Facebook LIVE’s and also connecting your Facebook Page to a Facebook group.

Having a Facebook Page is also important for creating a chatbot that I speak about a lot and you will need this Facebook Page for Business to connect the chat bot builder to.

#facebook #facebookads #digitalmarketing #facebookpage #facebookbusinesspage #runads #learnads #learnfacebookads #howtorunfacebookads #createfacebookpage

Looking to learn how to run Facebook Ads and Build Chatbots? I’m your guy!

As a chatbot builder, it is important that when working with clients, you have experience building chatbots in multiple chatbot builder platforms. One platform that I like building in is BotStar. But for a while, one of the features that is most useful was not present when I first started with this platform which was using a ref URL in BotStar. Now, I am happy to share with you how to use a ref URL in BotStar that will make your chatbots using BotStar even more dynamic and useful.

Having a ref URL is a way to have a link to your bot and use it to bring in dynamic information or go to a specific block in your chatbot, instead of having to go directly to your welcome block each time. Using a ref URL in BotStar can allow you to set a variable within BotStar that can set information about a user. Maybe you want to know where this user is from and clicked your BotStar chatbot link, you can pass along with the link a variable and set that variable within the chatbot using key:value.

If you have other dynamic information that you would like to set, maybe from your CRM or a marketing campaign, you can do so using a ref URL in BotStar. This will go a long way in integrating into multiple systems with the same information. And it will give your users a much better experience.

But the most powerful piece to using a ref URL in BotStar is the ability to go to a specific block within your chatbot. Being able to send users to certain parts of your chatbot makes your chatbot a lot more dynamic and it will help you to use multiple links outside of your chatbot to get users to where you need to send them.

Let’s say that you have a welcome block for general users to come in, click a button on where or what information they would like. Now, you can have other areas of your chatbot like if you have marketing campaign where you want to have a specific quiz, you can send out a link with the block information at the end of the link that will bypass all other blocks, including the welcome block to go straight to the block you need them to go.

Ready to build a better chatbot? Check out some examples below of using a ref URL in your BotStar chatbot (Note: the link url’s will not work here, just used to show as an example and you would fill in with your m.me link and also you specific block of variable info):

Ref URL in the BotStar To Specific BotStar Block

hxxps_://m.me/122351985495645?ref=block:sc26436c5-ebc7-5f95-a3c2-3bbb4e744c7b

Let’s break this down –
1. Here, the (hxxps_://m.me/122351985495645), this would be your specific m.me chatbot url.

2. Appending the url with (?ref=block:), this is important to let BotStar know that you are trying to go to a specific block.

3. Now you will append the particular block ID (sc26436c5-ebc7-5f95-a3c2-3bbb4e744c7b) that you will find on the right panel of your builder.

So, when someone clicks on that url, they will go to that Block with the ID of sc26436c5-ebc7-5f95-a3c2-3bbb4e744c7b

How cool is that?

Another example is to use ref URL in BotStar:

Update a variable

hxxps_://m.me/122351985495645?ref=variables:my_variable:8
Let’s break this down –
1. Here, the (hxxps_://m.me/122351985495645), this would be your specific m.me chatbot url.

2. Appending the url with (?ref=variables:), this is important to let BotStar know that you are trying to update a variable or variables.

3. To update the variable or variables, (my_variable:8) is needed to set the key:value variable. So your variable name is ‘my_variable’ and the value is 8.

**If you would like to to add multiple variables, you would just add on to the variables like so:

hxxps_://m.me/122351985495645?ref=variables:my_variable:8;variables:my_variable_2:jersey

To break this down, you (variables:my_variable:8;variables:my_variable_2:jersey), set the first variable (variables:my_variable:8), then you need to end that variable with a semi-colon (;), then add the next variable (variables:my_variable_2:jersey)

Let’s say that you want to update a user’s information like first name or last name from another system, you can use a ref URL similar to this:

Update a user attribute

hxxps_://m.me/122351985495645?ref=user:first_name:Christopher;user:last_name:Walker

This falls inline with much of what I have laid out before but now, we will user user and the user attribute (user:first_name:Christopher;user:last_name:Walker)

In this example, we have a ‘first_name’ user attribute with a value of ‘Christopher’ and we also have a user attribute of ‘last_name’ and a value of ‘Walker’.

And you can combine all into one url, just seperate them by semi-colons (;)

And there is much more that you can do with BotStar chatbot builder to come with this platform.

If you have any questions, don’t hesitate to email or shoot me a messenger message.

If you would like for me and my digital marketing agency, EXECUTABLE, to build a BotStar or ManyChat chatbot campaign for you, please don’t hesitate to reach out.

In Digital Marketing, it is important that you keep your skills up and know what your options are. And as business owners, your main focus is on running your business. But in order to run businesses today, you must be digitally marketing yourself. Whether you are doing the marketing yourself or learning to run your own campaigns, you will get the information to close more deals and make more money online.

Your Business Needs Multiple Streams of Income

And as a business, it is great to have multiple streams of income coming in. You just never know that if one source dries up for a period or forever, you are not dead in the water. Just look at 2020 and how it is has hurt many businesses and most businesses having to adjust to stay afloat.

Finding other ways to make more money online is key to keeping your business running.

Building An Email List From Scratch

Building an email list of customers when you don’t have a list will help you make more sales because you can always communicate with your list and not have to pay to get in front of them. Unlike with Facebook Ads, Google Ads, or other advertising, you will simply use your favorite email distribution platform to reach out and present your offer, for FREE.

Why Build An Email List?

Another great thing about building an email list of customers is, these email list susbscribers decided to be on your list. So you aren’t really a stranger and as you continue to mail out to your list, they become more warm and they become more familiar with you. And we know in business, people love to do business with businesses they know, like and trust.

How To Build An Email List

When building your email list when you don’t have a list, you need to know how to get customers on your email list. Things like lead magnets, chatbots, Facebook and Google Ads, YouTUBE videos, Instagram will help get people to your landing page to capture their information for your email list.

Email Is Still A Dominant Marketing Channel

Email isn’t dead as you may have read in some places online and it’s so far from the truth.  In marketing, Email has so many advantages over other marketing channels.  True enough, open rates are not always the greatest, but learning how to write good subject lines will help a lot with open rates.

Along with writing good subject lines to increase email open rates, sending quality and relevant content will keep your emails from the SPAM and unsubscribe box.

Is It Too Late to Build An Email List

But what if you haven’t started?  It’s never too late to start building your email list of customers.  Let’s say that you are a restaurant, you could offer a discount of free small desert, in exchange for their email information.  Or if you are a real estate agent, provide a list of properties in the area in exchange for someone’s email.

If you are looking to build an email list for cold outreach, checkout this article to help with email outreatch automation.

So check out the first episode of the EXECUTABLE ME podcast:

How To Start Building An Email List Of Customers When You Don’t Have A List

https://anchor.fm/dashboard/episode/elrakr

p.s. Don’t forget to subscribe.

– “The leads suck…”
– “It doesn’t work…”
– “It’s a waste of money…”
– “They are not ready to go…”

But let’s touch on some of these objections and see why you need to stop thinking that Facebook leads are ready to go now.

Facebook Leads for Real Estate Agents Suck

So some real estate agents think that “The leads suck…”, but on the contrary, these leads if they have been targeted correctly are just as much in the market to buy or sell as someone on the big portal sites like Zillow or Realtor.com. Even with those leads, there will be many leads you will need to weed out due to not having money to put down, bad credit, and other issues.

Are you being creative and working with lenders who may be able to assist with leads who need down payment assistance? There are many areas still affected by the recession in 2008 and depending on the area they are looking to buy, may be able to provide the down payment assistance needed to purchase a home that they can afford.

Facebook Ads Don’t Work For Real Estate Agents

I hear “Well, Facebook Ads Doesn’t Work”. You have real estate agents who are not properly following up with leads. And this goes beyond how quickly you are initially contacting a new lead. But how many times are you following up with leads that don’t answer calls or texts? Many of the leads will not answer their phone when you call. Before you got in the business when you got a phone call from a number you didn’t recognize, did you answer the call?

But properly following up with new leads takes days, weeks, and even months of follow up. A lot of the follow up can be automated, but every so often, you need to be digging back into your CRM to contact these leads during your admin days. Our team will get leads who didn’t answer the phone for months and finally months later, they will either answer or call us and say “I was working on my credit, I am ready now”.

Just like with any kind of marketing, it is important where you fish rather than how your fish. If you are fishing in a lake filled with fish who are in need of food and you have the right bait, you are in a much better position to win vs knowing the proper way to fish and not many fish or fish with no desire to eat what you have.

Facebook Ads for Real Estate Agents Are A Waste of Money

Facebook is currently one of the best ways real estate agents can spend their marketing dollars on today. Facebook gives you the opportunity to spend money on targeted leads, but also spend less on staying in front of leads and people who have engaged with your content. So someone who is looking to buy may start off by clicking on a listing ad that you may be running, and at that time they weren’t interested in that particular home, but they may want a different type of home.

You can have a retargeting campaign and budget to stay in front of this person. Now, they have shown an interest in your content and you can begin to serve them content related to buying, videos of clients that you have worked with, and other videos to show how you help buyers. With the portal sites, either the person sends over the lead information at that time or you can’t reach them again. So a person who is looking to buy and who has not provided their contact information can’t be nurtured like you can with using Facebook Ads.

Facebook Leads Aren’t Ready To Go

So you think that Facebook leads aren’t ready to go now. That can be true because, with Facebook, you are interjecting their session on Facebook with your advertisement and may not be down the sales funnel ready at the time of viewing your ad on Facebook. But they have been searching some of the portal sites or they just know that they want to buy a home, but haven’t got their credit in order to start the process. These leads are golden because you are able to get to them before even the portal sites. And at this time, you can nurture them either using a drip campaign through your CRM or chatbot as well as retargeting ads.

Real estate agents will have to get out of the mindset of thinking that if a person is not ready to go in the next 2 – 3 months, then these leads are not ready and not worth your attention. But these leads will be ready and if you aren’t intercepting them before they are ready in 3 months, 6 months, or even a year when that time comes, those leads are missed and you could have had your pipeline full of leads ready to go in the future. We have closed on leads from Facebook who were ready to sit down with us that week and close in 30 days. That does happen.

And think about it, if someone is on Zillow or Realtor.com, don’t you think that they will be on Facebook and Instagram? You bet they will, so you need to make sure that you have your business out in front where they are and get in front of them before they start contacting agents on the big portal sites.

The Perfect Real Estate Lead

Sure, I would love to only get clients who are walking about with cash falling out of their pockets, 800 credit score, and have everything figured out, but that just isn’t gonna happen. Think about the last few leads who turned into clients you had. Being a problem solver is the key to truly assisting a lead because they are coming to you because they don’t understand all of their options. Be their expert and at the end of the day, you need to have more people know who you are and what skills and services you offer that can solve their problems.

If you would like to discuss how this all works and how this fits into our R.E.M.E. (Real Estate Marketing Ecosystem) System for closing more deals, be sure to schedule some time for us to chat –
https://calendly.com/getexecutable/30-minute-1-on-1-strategy-call-christopher-walker/